Hello everybody,
The Groninger Museum offers several things such as collections
that deal with the history of Groningen, atelier and exposures. At the moment
there is an very popular exposure of David Bowie which immediately caught my
attention when I visited the Groninger Museum. This was the first time I saw
huge posters promoting an activity for themselves which is in my idea a good
way to get attention of people. Likewise, the exposures for 28, 29 and 30 December
are sold out, so this indicates the popularity of the exposures.
Also, on Facebook it is clear that Groninger museum is very
popular! It has 12105 likes and is very active on Facebook. It posts daily
updates on the David Bowie exposure and this is a good way to maintain relationships
with the public. This is the same for Twitter with 69900 followers, this is
clearly more than for example the Martinitoren.
The Groninger Museum is a very modern museum due to the
design of the building. The building is very colourful and weirdly shaped. The website
is colourful as well and very informative for people who don’t know what to expect
from the Groninger Museum since it offers a variety of activities. Furthermore,
the website refers to all their social media which include Tripadvisor, Vimeo and
Zoover as well!
I find it surprising that they’re actively involved in a
range of different social media, but this is actually how one should deal with
the opportunities that it gets! The Groninger Museum does a very good job
considering the supplier side of social media. They actively post on a lot
different pages and media, and people post good reviews on popular sites like
Zoover and Tripadvisor, which Groninger Museum refers to on their website.
I hope you enjoyed reading,
Kind regards
Melisse
In a museum in Denmark a long time ago haha.
Geen opmerkingen:
Een reactie posten